Victoria’s Secret, the renowned designer lingerie company, has filed a series of trademark patents that suggest the organization is ready to offer its products in the metaverse. The announcement was made by Mike Kondoudis, a trademark attorney, who stated these actions might be the first step for the company to present their products using blockchain tech, signaling the use of NFTs.
Victoria’s Secret to Enter the Metaverse
Another big fashion company is turning its eyes to the opportunity that the metaverse and the use of NFTs present to businesses. Victoria’s Secret, the world-famous lingerie company, has reportedly taken first steps toward offering services and products related to its brand in the metaverse. As reported by Mike Kondoudis, a trademark attorney, the company filed three trademark applications related to the use of the brand in virtual worlds. One of the trademark applications registers the use of Victoria’s Secret brand in:Downloadable virtual goods, namely, computer programs for the creation and trade of digital collectibles using blockchain-based consensus protocols and smart contracts, featuring information, photos, images, videos, recorded footage, highlights, and experiences in the field of fashion, clothing, fashion accessories, and style.This means the company may have the intention of offering its designs as NFTs on different platforms in the metaverse.
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