The Bharatiya Janata Party (BJP) has been attempting to replicate the model of its ally, the Yogi Adityanath-led government in Uttar Pradesh, by wooing smaller OBC groups in the southern state of Karnataka. This strategy is aimed at strengthening its hold on the OBC voter base, a crucial component of India’s electoral landscape.
Similar to the UP model, the BJP is focusing on addressing the grievances of the backward classes through schemes like the Swachh Bharat Abhiyan and the Pradhan Mantri Jan Dhan Yojana. These initiatives aim to provide economic empowerment and social justice to marginalized communities.
In Karnataka, the BJP has been actively engaging with smaller OBC groups, such as the Lakshmi Chennappa Reddy community, which has a significant presence in the state. The party has promised to implement policies that address their specific needs and concerns.
According to sources, the BJP’s efforts have yielded some positive results. A recent survey found that the party’s OBC vote share increased significantly in the 2019 general elections compared to the previous assembly elections.
However, critics argue that the BJP’s approach is not as nuanced as its UP model. They point out that the party is neglecting the concerns of more powerful OBC groups, such as the Lingayat community, which has historically been a strong supporter of the BJP.
The BJP’s strategy in Karnataka is also being closely watched by other political parties, including the Congress and the Janata Dal (Secular). These parties are trying to replicate similar strategies to counter the BJP’s growing influence among OBC voters.